Dr. Matthew Shank, the 8th President Of Virginia Foundation of Independent Colleges, a consortium of 15 private universities in the Commonwealth of Virginia and also currently serving as interim President of the World Affairs Council in DC (a non-profit exchange organizations). Prior to this, Dr. Shank has been serving as President of Marymount University. An accomplished scholar, Dr. Shank has published numerous articles, presented at many conferences, and is the author of the book Sports Marketing: A Strategic Perspective (5th Edition). He has consulted with over 75 organizations in the areas of marketing research, strategic planning, and marketing strategy.